About Section Co.
We design simple, delightful office spaces, financial institution branches, and architectural software.
Founded by award-winning architect Austen Conrad, we’re a licensed architectural practice and applied AI lab, blending the art of design with AI we build ourselves.
Planning a test fit, build-out, or branch update in Colorado, Kentucky, Utah or Wisconsin? Let’s talk.
- [email protected]
- Text message
- (855) 455-2200
Founded
2026
Founder
Austen Conrad
AIA · NCARB · NCIDQ
Mailing address
338 Main St., Longmont, CO 80501
Founder's experience
15+ yrs
Architecture specialties
Office space · Financial institutions
Services
Architecture · Owner's representation · Applied AI research
Licensed in
COKYUTWI
Coming soon
FLTX
Our founder
Recognition
| Year | Award | Issued by | Project | Type |
|---|---|---|---|---|
| 2026 | Bronze, Design Excellence Award for Contract – Office/Corporate 25,000 to 49,999 SF | ASID Wisconsin | Stoughton Trailers Headquarters | Office |
| 2025 | Honorable Mention, Retail | IIDA Wisconsin | Landmark Credit Union, Oconomowoc Branch | Financial |
| 2023 | Best Renovation: Office | InBusiness Commercial Design Awards | National Guardian Life Insurance Headquarters | Office |
| 2023 | Silver, Design Excellence Award for Contract – Office/Corporate 25,000 to 49,999 SF | ASID Wisconsin | National Guardian Life Insurance Headquarters | Office |
| 2022 | Silver, Design Excellence Award for Contract – Office/Corporate 9,999 SF and under | ASID Wisconsin | Venture Investors, Madison office | Office |
| 2020 | Best New Development or Renovation – Retail | InBusiness Commercial Design Awards | Summit Credit Union, Mt. Horeb branch | Financial |
| 2020 | Silver: Contract Retail/Showroom | ASID Wisconsin | Summit Credit Union, Mt. Horeb branch | Financial |
| 2018 | Best New Development or Renovation – Retail | InBusiness Commercial Design Awards | Summit Credit Union, Monona branch | Financial |
Our core principles
General notes · apply to every project, product and article
- 01
Act with integrity, always. We do what is right, even when it is inconvenient, unprofitable, or unseen.
- 02
Fisher-Price easy. Make it as simple and delightful as a toddler's toy. If it needs explanation, it's not done.
- 03
Start with the customer, end with the system. Design the customer experience first, then build the processes and technology behind it.
- 04
No bottlenecks. We remove ambiguity, compress timelines, and make outcomes predictable. Slow is a design failure.